News | April 8, 2002

Mark Shuffield Joins AWR as Western Regional Sales Director

Source: Cadence Design Systems, Inc.
EL SEGUNDO, Calif. — April 8, 2002— Applied Wave Research, Inc. (AWR), a leading supplier of electronic design automation (EDA) software, today announced that Mark Shuffield has joined the company as the western regional sales director.

"Mark has an outstanding record of success and professionalism," said Ronald Patston, AWR's vice president of sales, "AWR has established itself in the marketplace, and is putting a strong sales team in place to focus on emerging opportunities. Mark has the drive, management experience, product knowledge, and overall market awareness to be a highly effective sales director as AWR continues to grow and take on new challenges."

Shuffield, who joined AWRÔ from Agilent Technologies, is immediately assuming the role of sales director. Before joining AWR, Shuffield was most recently a Global Account Manager (Qualcomm) for Agilent Technologies (Hewlett Packard) where he worked in sales from 1996-2002. During this period, he was responsible for leading a sales team of application engineers, account managers, and division marketing staff for Agilent's ATG/Semiconductor test organization and was highly successful in positioning Agilent as a leader in EDA and test & measurement technologies. Shuffield holds a B.S. in electrical engineering from San Diego State University.

"I am excited to have the opportunity to join the AWR team," said Shuffield. "The AWR technology has advanced so rapidly that many companies are unaware of how significantly it can impact their design processes. I am very confidant about growing our revenues, and achieving excellence in customer satisfaction."

About Applied Wave Research, Inc.
Applied Wave Research was founded in 1994 and is headquartered in El Segundo, California. The company is a supplier of high-frequency electronic design automation products for the design of wireless telecommunications equipment, semiconductors, high-speed computers, networking systems, and a variety of other electronics-based products. AWR has sales offices, training centers, and distributors worldwide. For more information about the company and its products, please visit www.mwoffice.com or call 310-726-3000.

AWR and the AWR logo are trademarks of Applied Wave Research, Inc. All other marks are the property of their respective holders.

Cadence Design Systems, Inc., 1960 E. Grand Avenue, Suite 430, El Segundo, CA 90245. Tel: 310-726-3000; Fax: 310-726-3005.