Avnet Electronics Marketing And Microchip Technology Partner In Global Distribution Agreement

Chandler, AZ -- Avnet Electronics Marketing and Microchip Technology Inc. announced that Avnet has been added to Microchip's global distribution network. Avnet Electronics Marketing offers design-chain and supply-chain services for embedded engineers worldwide. Avnet's customer base of electronic original equipment manufacturers and electronic manufacturing service providers in 68 countries allows Microchip to significantly extend its reach to potential new customers.

"Because customers are our focus, Microchip maintains a world-class sales and support network to meet their design and manufacturing needs," said Rick Bosshardt, vice president of Worldwide Distribution Sales at Microchip. "By adding Avnet Electronics Marketing to our distribution network, Microchip's customers in all geographies can now utilize one of the world's largest technology service and support providers."

"Microchip is the number one worldwide supplier of 8-bit microcontrollers, and has a strong portfolio of other analog and embedded-control semiconductors," said Harley Feldberg, president of Avnet Electronics Marketing. "We are confident that our mutual customer base with Microchip will be well served by Avnet's industry-leading design and supply-chain support."

"Avnet's extensive worldwide network of embedded design engineers helps Microchip expand the served available market for all of our semiconductor solutions," Bosshardt added.

SOURCE: Avnet Electronics Marketing and Microchip Technology Inc.