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Athens, Greece - The Hellenic Semiconductor Industry Association (HSIA – www.hellenic-sia.org) connected with leading executives from the full spectrum of the microelectronics industry at the renowned International Electronics Forum (IEF) 2010, held in Dresden, Germany 5-7 May 2010.

The general manager of the HSIA, Dionisis Kolokotsas, who participated in the event raised the attention of business leaders to the great potential of the microelectronics sector in Greece. "We worked hard to deliver the message that we innovate with excellence to compete in the global market. We gained a lot of interest, and this creates an even greater responsibility to bring a positive first contact to the next level."

Yorgos Koutsoyannopoulos also attended with his dual role as CEO of Helic Inc, the Silicon Valley-based EDA tool provider, and HSIA President said: "It has been a very insightful event; listening and talking to those business leaders gives us a much clearer picture of the market trends and how HSIA can play an integral role in them. Now we need to act on that intelligence."

This year's IEF attracted leaders of the biggest companies worldwide like TSMC, Renesas and ST Microelectronics. Malcolm Penn, CEO of Future Horizons Ltd, the company that has organized IEF for 20 consecutive years, said: "We were particularly pleased with HSIA attending; this shows HSIA's commitment to showcase the Greek microelectronics industry as a credible partner, despite the difficult times for the Greek economy."

The Greek microelectronics industry can show how small companies offer value-added innovation and compete in the global marketplace. Especially now, HSIA can help the Greek economy become more extraverted by revving up exports. "The Greek semiconductor industry is heavily export-oriented with more than 80% of our revenues coming from outside Greece. With much more support for our activities, we can exponentially grow our exports even in tough economic times," Dionisis concluded.